Raissa Pershina

• Pershina, Raissa; Soppe, Birthe & Good, Matthew (2018). Friend or Foe? The adoption of Big Data in the creative industries. Academy of Management Global Proceedings.  ISSN 2638-4892.  Surrey
• Pershina, Raissa & Soppe, Birthe (2017). Let the Games Begin: Institutional Complexity and the Design of New Products, In Markus Höllerer; Thibault Daudigeos & Dennis Jancsary (ed.),  Multimodality, Meaning, and Institutions.  Emerald Group Publishing Limited.  ISBN 978-1-78743-330-4.  Chapter Item.  s 219 - 254

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• Erikson, Truls & Pershina, Raissa (2018). The Role of Trust in Crowdfunding.
• Pershina, Raissa; Leunbach, Daniel & Erikson, Truls (2018). The Role of Generalized Trust and Aristotle’s Rhetoric in Crowdfunding.
• Pershina, Raissa & Soppe, Birthe (2018). The role of emotions and rhetorical devices in the creation of institutionally complex products.
• Pershina, Raissa; Soppe, Birthe & Good, Matthew (2018). Creative rationalization? The adoption of big data in the creative industries.
• Pershina, Raissa; Soppe, Birthe & Thune, Taran Mari (2018). What’s in the toolbox? Cross-domain collaboration and boundary spanning tools in the creation of new digital innovation.
• Soppe, Birthe; Pietraszkiewicz, Agnieszka; Pershina, Raissa & Formanowicz, Magdalena (2018). Get the crowd moving: Sustainability as a value frame in crowdfunding.
• Pershina, Raissa; Soppe, Birthe & Thune, Taran Mari (2017). Bridging two worlds in creative hybrids: The role of emotions, rhetorical devices, and prototyping in product design.
• Soppe, Birthe; Pietraszkiewicz, Agnieszka; Pershina, Raissa & Formanowicz, Magdalena (2017). Mobilizing backers? Sustainability framing and success in crowdfunding.
• Pershina, Raissa & Soppe, Birthe (2016). Let the games begin: Designing organizational artifacts at the intersection of two institutional fields.

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